Are you a young entrepreneur in Uzbekistan aspiring to achieve global success? Managing Partner of UzVC, Makhsud Yusupov, shares ten practical recommendations to help you scale your startup internationally.

1. The User Is Never Wrong

Expanding into international markets is a complex process that requires both experience and agility. It is essential not only to conduct customer development (custdev) but also to learn from other founders by analyzing their successes and challenges. The faster hypotheses are tested, the more valuable insights can be gained.

A common challenge for startups is a lack of understanding of customer needs and an underestimation of user feedback. If users do not perceive the value of your product, the issue does not lie with them. Instead, it is crucial to focus on identifying and addressing their actual needs.

2. Build a Remote-Ready Team from the Start

Even if your entire team is currently based in one location, business processes should be structured as if employees are working from different parts of the world. This includes maintaining clear documentation, utilizing asynchronous communication tools, and implementing flexible decision-making processes. Such an approach facilitates scalability and enables the recruitment of talent from across the globe.

3. Solve Global Problems

Successful startups focus on addressing universal challenges. Consider which problems — beyond those specific to Uzbekistan — your product can effectively solve. This will ease adaptation to new markets and enhance your appeal to international investors.

4. Leverage the Power of the Diaspora

The Uzbek diaspora abroad represents a valuable resource. They can provide insights into new markets, help establish strategic connections, and even serve as early adopters of your product. Do not hesitate to reach out to your compatriots for support.

5. Adopt a Scalable Business Model

Certain business models are inherently more adaptable to international markets. For instance, SaaS and B2B solutions typically require minimal localization, enabling rapid expansion with relatively low costs.

6. Establish a Legal Presence in a Business-Friendly Jurisdiction

International investors prefer transparent and stable jurisdictions. Consider registering your company in a country with favorable conditions for startups. This can simplify investment attraction and provide stronger legal protections for your business.

7. Participate in International Accelerator Programs

Global accelerator programs, such as Y Combinator and Techstars, offer access to extensive networks, experienced mentors, and potential investors. Participation in these programs significantly enhances the chances of success and accelerates startup’s growth.

8. Visit target countries frequently

While remote work is increasingly common, a founder’s physical presence in the target market demonstrates commitment. It also allows for a deeper understanding of local business practices and fosters stronger relationships with partners and clients.

9. Share Your Story

Your background as a founder from Uzbekistan is a unique asset. Highlight how your local experiences have contributed to developing a product that addresses global challenges. A genuine story attracts attention and builds trust.

10. Build a Team with International Expertise

Recruiting professionals with experience in global markets can help you avoid common pitfalls. They will provide valuable insights and open doors to new opportunities.

By following these recommendations, you can confidently position your startup on the international stage and achieve international success.